Theme 1 Workbook A-Level Business Edexcel

An A-Level business studies theme 1 revision workbook
this workbook is designed for students in sixth form (year 12 and year 13)

covers all areas of the theme 1 specification including the market, market research, market positioning, demand, supply, markets, price elasticity of demand, income elasticity of demand, product service design, branding and promotion, pricing strategies, distribution, marketing strategy, approaches to staffing, recruitment selection and training, organisational design, motivational theories, leadership, roles of an entrepreneur, business objectives and more…

this resource contains a detailed mark scheme to go with the workbook
the workbook has a total of 27 questions and is scored out of 79 marks